"TO BE THE MARKET LEADER IN
OUR PRODUCT PORTFOLIO
BY PROVIDING REMARKABLE,
SATISFYING & CONSISTENT
QUALITY TO OUR STAKEHOLDERS
AND STRIVING FOR EXCELLENCE"
HARVEST RICH AGRO IND. LTD.
Harvest Rich Agro Industries Ltd. is a subsidiary company of Harvest Rich Group, a pioneer in textile and agro industry in Bangladesh. As a strategic business diversification for the group's dynamic growth, Harvest Rich in 2006 ventured into Meat further Processing industry in Bangladesh under the brand name 'Rich'. Meat further processing technology was acquired through technical collaborated joint venture 'Norfolk-British-Lanka Ltd' and the plant is HACCP Quality systems certified by URS-UK. 'Rich' is the market leader in Bangladesh for further processed meat products which dominates 86% of the market share.
is strongly driven by its vision & values to be a most innovative Halal food processing brand in the region. 'Rich' product portfolio: Over 120 types of further processed & value added product range in Chicken, Beef, Fish, Mutton & Tube ice. Category: Cold meats/cuts, Smoked & Gourmet Specialties, Sausages, Burgers and Breading line Nuggets, Kievs.
brand corporate aspiration aspires to be the market leader by offering innovative product range at all times. As part of our customer service excellence the company has dedicated customer segment wise trained team members who are able to respond to the needs of individuals in the development of customized specialty products covering both fresh meat and processed value-added meat products by continuously acquiring up dated General Manufacturing Practice (GMP) standards and Food Safety Management System of HACCP as well as continuously acquiring technical expertise in the food sector in Bangladesh.
Our product range categories are been distributed to all 5*Star hotels, International restaurants, Chain Stores to the Corner shops in our own fleet of cold refer trucks and at any given time our large cold storage facility is supported from chiller to freezer (-25C*) temperatures and backed by tandem stand-by compressors & generators.
Our Advertising Agency: 'Asiatic'-JWT Worldwide.